:root {
  --ink: #15123d;
  --ink-soft: #4a4770;
  --paper: #f7f5fb;
  --white: #ffffff;
  --tint: #eeeaf7;
  --line: #ddd8ec;
  --blue: #0b2e86;
  --magenta: #c74672;
  --orange: #e86d2e;
  --amber: #ffb020;
  --grad-light: linear-gradient(110deg, #9fb4ff 0%, #c79bff 30%, #ff7fae 62%, #ffa25e 85%, var(--amber) 100%);
  --grad: linear-gradient(110deg, var(--blue) 0%, #6a2fb0 35%, var(--magenta) 62%, var(--orange) 85%, var(--amber) 100%);
  --radius: 18px;
  --wrap: 1160px;
  --font: "Archivo", system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 96px; -webkit-text-size-adjust: 100%; }
body { margin: 0; background: var(--paper); color: var(--ink); font: 400 17px/1.6 var(--font); font-variation-settings: "wdth" 100; }
img { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
h1, h2, h3 { margin: 0; line-height: 1.08; font-weight: 800; letter-spacing: -0.01em; }
p { margin: 0; }

.wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 24px; }
.skip { position: absolute; left: -9999px; top: 8px; background: var(--ink); color: #fff; padding: 8px 14px; border-radius: 8px; z-index: 100; }
.skip:focus { left: 8px; }
:focus-visible { outline: 3px solid var(--orange); outline-offset: 3px; border-radius: 6px; }

/* Buttons */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 48px; padding: 0 22px; border-radius: 999px; font-weight: 700; text-decoration: none; white-space: nowrap; transition: transform .15s ease, box-shadow .15s ease, background .15s ease; }
.btn:hover { transform: translateY(-1px); }
.btn-primary { background: var(--grad); color: #fff; box-shadow: 0 8px 24px -10px rgba(199, 70, 114, .7); }
.btn-dark { background: var(--ink); color: #fff; }
.btn-ghost { border: 2px solid var(--ink); color: var(--ink); }
.btn-call { background: var(--ink); color: #fff; min-height: 44px; padding: 0 18px; font-size: 15px; }

/* Header */
.site-header { position: sticky; top: 0; z-index: 50; background: rgba(247, 245, 251, .92); backdrop-filter: saturate(1.4) blur(10px); -webkit-backdrop-filter: saturate(1.4) blur(10px); border-bottom: 1px solid var(--line); }
.header-row { display: flex; align-items: center; gap: 24px; min-height: 84px; }
.brand img { width: 190px; }
.nav { display: flex; gap: 26px; margin-left: auto; }
.nav a { text-decoration: none; font-weight: 600; font-size: 15px; color: var(--ink-soft); }
.nav a:hover { color: var(--ink); }

/* Hero */
.hero { padding: 72px 0 88px; overflow: hidden; }
.hero-grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: 48px; align-items: center; }
.eyebrow { font-weight: 700; font-size: 14px; letter-spacing: .12em; text-transform: uppercase; color: var(--magenta); margin-bottom: 14px; }
.eyebrow-light { color: var(--amber); }
h1 { font-size: clamp(48px, 8vw, 96px); font-weight: 900; font-style: italic; font-variation-settings: "wdth" 112; letter-spacing: -0.03em; }
.grad-text { background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; padding-right: .08em; }
.lede { font-size: 20px; color: var(--ink-soft); max-width: 34em; margin: 22px 0 30px; }
.cta-row { display: flex; flex-wrap: wrap; gap: 12px; }
.stats { list-style: none; padding: 0; margin: 40px 0 0; display: flex; flex-wrap: wrap; gap: 12px 32px; color: var(--ink-soft); font-size: 15px; }
.stats strong { display: block; font-size: 30px; color: var(--ink); font-weight: 900; font-variation-settings: "wdth" 110; line-height: 1.1; }

/* Hero film strip */
.hero-art { display: flex; justify-content: center; }
.strip { position: relative; width: min(380px, 100%); padding: 22px 46px; background: var(--ink); border-radius: 22px; transform: rotate(8deg); box-shadow: 0 30px 60px -30px rgba(21, 18, 61, .6); display: grid; gap: 14px; }
.strip::before, .strip::after { content: ""; position: absolute; top: 18px; bottom: 18px; width: 16px; background: repeating-linear-gradient(to bottom, var(--paper) 0 14px, transparent 14px 28px); border-radius: 4px; }
.strip::before { left: 15px; }
.strip::after { right: 15px; }
.frame { aspect-ratio: 16 / 10; border-radius: 10px; background: var(--grad); background-size: 300% 300%; display: flex; align-items: flex-end; padding: 12px 14px; animation: drift 9s ease-in-out infinite; }
.frame span { color: #fff; font-weight: 800; font-style: italic; font-size: 15px; text-shadow: 0 1px 8px rgba(0, 0, 0, .35); }
.f1 { background-position: 0% 50%; }
.f2 { animation-delay: -3s; }
.f3 { animation-delay: -6s; }
@keyframes drift { 0%, 100% { background-position: 0% 50%; } 50% { background-position: 100% 50%; } }

/* Sections */
.band { padding: 88px 0; }
.band-tint { background: var(--tint); }
.band-dark { background: var(--ink); color: #fff; }
.section-title { font-size: clamp(32px, 4.6vw, 52px); font-variation-settings: "wdth" 108; margin-bottom: 16px; }
.section-lede { font-size: 19px; color: var(--ink-soft); max-width: 40em; margin-bottom: 40px; }
.band-dark .section-lede { color: #c9c5e6; }

/* Two ways */
.two-ways { padding: 0 0 88px; }
.ways { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 24px; }
.way { position: relative; padding: 36px; border-radius: var(--radius); background: var(--white); border: 1px solid var(--line); display: flex; flex-direction: column; gap: 16px; }
.way h3 { font-size: 32px; font-style: italic; font-variation-settings: "wdth" 110; }
.way > p { color: var(--ink-soft); }
.way .btn { align-self: flex-start; margin-top: auto; }
.way-ai { border: 2px solid transparent; background: linear-gradient(var(--white), var(--white)) padding-box, var(--grad) border-box; }
.tag { position: absolute; top: 24px; right: 24px; background: var(--grad); color: #fff !important; font-size: 13px; font-weight: 800; letter-spacing: .08em; text-transform: uppercase; padding: 4px 12px; border-radius: 999px; }
.ticks { list-style: none; padding: 0; margin: 0; display: grid; gap: 8px; }
.ticks li { padding-left: 28px; position: relative; }
.ticks li::before { content: ""; position: absolute; left: 0; top: .45em; width: 16px; height: 9px; border-left: 3px solid var(--magenta); border-bottom: 3px solid var(--magenta); transform: rotate(-45deg); }
.from { font-size: 15px; color: var(--ink-soft); }
.from .price { font-size: 26px; color: var(--ink); font-weight: 900; }

/* Cards */
.cards { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.card { padding: 28px; border-radius: var(--radius); background: rgba(255, 255, 255, .06); border: 1px solid rgba(255, 255, 255, .12); display: flex; flex-direction: column; gap: 10px; }
.card h3 { font-size: 22px; }
.card p { color: #c9c5e6; }
.card .from { margin-top: auto; padding-top: 8px; }
.band-dark .from .price { background: var(--grad-light); -webkit-background-clip: text; background-clip: text; color: transparent; }
.cards-light .card { background: var(--white); border-color: var(--line); }
.cards-light .card p { color: var(--ink-soft); }
.band-dark .card:hover { border-color: rgba(255, 176, 32, .5); }

/* Who */
.who { display: grid; grid-template-columns: 1.4fr 1fr; gap: 48px; align-items: end; }
.who-main .eyebrow { font-size: 14px; color: var(--magenta); }
.who-main p:not(.eyebrow) { font-size: 20px; color: var(--ink-soft); max-width: 32em; }
.who-side { padding: 28px; border-radius: var(--radius); background: var(--white); border: 1px solid var(--line); }
.who-side h3 { font-size: 22px; margin-bottom: 8px; }
.who-side p { color: var(--ink-soft); }

/* Steps */
.steps { list-style: none; padding: 0; margin: 24px 0 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; counter-reset: step; }
.steps li { counter-increment: step; padding-top: 18px; border-top: 3px solid var(--ink); }
.steps li::before { content: "0" counter(step); display: block; font-weight: 900; font-style: italic; font-size: 40px; font-variation-settings: "wdth" 115; background: var(--grad); -webkit-background-clip: text; background-clip: text; color: transparent; line-height: 1; margin-bottom: 10px; }
.steps h3 { font-size: 22px; margin-bottom: 6px; }
.steps p { color: var(--ink-soft); }

/* Work */
.reels { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 24px; }
.reel { margin: 0; }
.reel video, .reel iframe, .reel-placeholder { width: 100%; aspect-ratio: 16 / 9; border-radius: 14px; border: 0; display: block; background: var(--ink); }
.reel-placeholder { display: flex; align-items: center; justify-content: center; position: relative; overflow: hidden; }
.reel-placeholder::before { content: ""; width: 0; height: 0; border-left: 22px solid #fff; border-top: 14px solid transparent; border-bottom: 14px solid transparent; position: absolute; opacity: .9; }
.reel-placeholder span { position: absolute; bottom: 12px; left: 14px; font-size: 13px; font-weight: 600; color: rgba(255, 255, 255, .85); }
.g1 { background: linear-gradient(135deg, var(--blue), var(--magenta)); }
.g2 { background: linear-gradient(135deg, #6a2fb0, var(--orange)); }
.g3 { background: linear-gradient(135deg, var(--ink), var(--blue)); }
.g4 { background: linear-gradient(135deg, var(--magenta), var(--amber)); }
.g5 { background: linear-gradient(135deg, var(--blue), #6a2fb0); }
.g6 { background: linear-gradient(135deg, var(--ink), var(--magenta)); }
.reel figcaption { display: flex; align-items: center; gap: 10px; margin-top: 12px; font-weight: 700; }
.pill { font-size: 12px; font-weight: 800; letter-spacing: .06em; text-transform: uppercase; padding: 3px 10px; border-radius: 999px; background: var(--ink); color: #fff; }
.pill-ai { background: var(--grad); }

/* Price table */
.price-table { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.pt-col { background: var(--white); border: 1px solid var(--line); border-radius: var(--radius); padding: 28px; }
.pt-head { font-size: 22px; padding-bottom: 14px; margin-bottom: 4px; border-bottom: 3px solid var(--ink); }
.pt-ai { border-image: var(--grad) 1; }
.pt-row { display: flex; justify-content: space-between; gap: 16px; padding: 12px 0; border-bottom: 1px solid var(--line); }
.pt-row:last-child { border-bottom: 0; }
.pt-row .price { font-weight: 800; white-space: nowrap; }
.pt-row .price::before { content: "from "; font-weight: 400; color: var(--ink-soft); font-size: 14px; }

/* Promise */
.promise { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 24px; }
.promise div { padding: 24px; background: var(--white); border-radius: var(--radius); border: 1px solid var(--line); }
.promise h3 { font-size: 19px; margin-bottom: 8px; }
.promise p { color: var(--ink-soft); font-size: 16px; }

/* Contact */
.contact-inner { text-align: center; display: flex; flex-direction: column; align-items: center; }
.contact .section-lede { margin-bottom: 28px; }
.phone-big { font-size: clamp(40px, 8vw, 84px); font-weight: 900; font-style: italic; font-variation-settings: "wdth" 115; text-decoration: none; letter-spacing: -0.02em; background: var(--grad-light); background-size: 140% 100%; -webkit-background-clip: text; background-clip: text; color: transparent; padding: 0 .1em; line-height: 1.15; }
.phone-big:hover { background-position: 100% 0; }
.contact .btn { margin-top: 24px; }
.where { margin-top: 18px; color: #c9c5e6; font-weight: 600; }

/* Footer */
.site-footer { background: var(--ink); color: #c9c5e6; border-top: 1px solid rgba(255, 255, 255, .1); }
.footer-row { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 8px 24px; padding-top: 24px; padding-bottom: 24px; font-size: 14px; }
.site-footer a { color: #fff; }

/* Responsive */
@media (max-width: 960px) {
  .hero-grid { grid-template-columns: 1fr; }
  .hero-art { order: -1; }
  .strip { width: min(300px, 80%); transform: rotate(6deg); }
  .cards, .reels { grid-template-columns: 1fr 1fr; }
  .steps, .promise { grid-template-columns: 1fr 1fr; }
  .who { grid-template-columns: 1fr; }
}
@media (max-width: 760px) {
  .nav { display: none; }
  .btn-call { margin-left: auto; }
}
@media (max-width: 640px) {
  body { font-size: 16px; }
  .wrap { padding: 0 16px; }
  .header-row { min-height: 68px; gap: 12px; }
  .brand img { width: 120px; }
  .hide-sm { display: none; }
  .hero { padding: 40px 0 64px; }
  .strip { display: none; }
  .lede { font-size: 18px; }
  .band { padding: 64px 0; }
  .two-ways { padding-bottom: 64px; }
  .ways, .cards, .reels, .steps, .promise, .price-table { grid-template-columns: 1fr; }
  .way { padding: 28px 22px; }
  .cta-row .btn { flex: 1 1 100%; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .frame { animation: none; }
  .btn:hover { transform: none; }
}